About Our Company
Discover the passion and commitment behind Jasmine Serenity Co. and our dedication to providing premium quality hair products.
Our Story
At Jasmine Serenity Co., we believe that everyone deserves to feel confident and beautiful. Our journey began with a simple mission: to provide high-quality hair extensions and wigs that not only look natural but also stand the test of time.
Founded by a team of hair enthusiasts who were frustrated with the inconsistent quality in the market, we set out to create a brand that women could trust. We personally test every product we sell, ensuring that our customers receive only the best.
Our commitment to quality, transparency, and customer satisfaction has made us a trusted name in the industry. We're not just selling hair products; we're providing a transformative experience that helps our clients express their unique beauty.
Our Journey
From a small passion project to a trusted brand, discover how Jasmine Serenity Co. has evolved over the years.
2018
Jasmine Serenity Co. was founded with a vision to provide premium quality hair extensions that women could trust.
2020
Launched our personalized consultation service to help clients find the perfect hair products for their unique needs.
2022
Introduced our educational blog and styling tutorials to empower clients with knowledge about hair care and styling.
2019
Expanded our product line to include luxury wigs and lace closures, meeting the growing demand for versatile hair solutions.
2021
Opened our first physical showroom, allowing clients to experience our products in person and receive expert guidance.
2023
Celebrating five years of excellence with expanded product lines and a growing community of satisfied customers.
Our Values
At the core of Jasmine Serenity Co. are values that guide everything we do.
Our Premium Collections
We use the same hair we sell. Every product we offer has been tested and trusted by our founder and family to ensure top-quality, longevity, and an authentic, luxurious experience
✨Raw, Unprocessed Virgin Hair
Our collection includes premium hair from Brazilian, Malaysian, Peruvian, and Indian origins, available in lengths from 10 to 40 inches.
Choose from a variety of textures, including straight, deep wave, kinky, loose wave, and body wave to match your desired style.
✨Lace Closures & Frontals
We offer a wide selection of lace closures in various sizes (4x6, 5x5, 13x4, 13x6, 360) to meet all your styling needs.
Our lace products are designed to provide a flawless finish and natural-looking hairline for versatile styling options.
✨Natural-Looking Options
Our wigs and extensions feature pre-plucked options and bleached knots for an effortlessly natural look that blends seamlessly with your hairline.
Each piece is crafted with attention to detail, ensuring a realistic appearance that boosts your confidence.
✨Installation & Maintenance Tools
We provide essential installation tools, including needles, threads, hair glue, lace glue remover, melting spray, hair wax, edge control, and lace tint kits.
Maintain your investment with our selection of bonnets, wig heads, wig stands, and everything you need to keep your crown flawless.
Meet Our Team
The passionate individuals behind Jasmine Serenity Co. are dedicated to helping you look and feel your best.
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Jasmine Williams
Founder & Chief Executive Officer
Mitchell Williams III
Chief Financial Officer
Ma'Layah Serenity
Brand Inspiration & Marketing Assistant