Accessibility Statement
Our commitment to creating an inclusive and accessible experience for all our customers.
Last updated: June 3rd, 2025
At Jasmine Serenity Co., we believe luxury, beauty, and confidence should be for everyone. That's why we are committed to ensuring that our website is inclusive, usable, and accessible to all, including individuals with disabilities. We've designed our site with a user-first mindset, ensuring a seamless experience regardless of your abilities, device, or assistive technology used.
Compliance Standards
We have adapted this site under the Web Content Accessibility Guidelines (WCAG) 2.1, and have made the site accessible to the level of AA.
This level of compliance ensures that the site is operable, understandable, and perceivable by most users, including those with visual, motor, auditory, and cognitive disabilities.
Accessibility Enhancements on JasmineSerenityCo.com
To meet these standards and provide a user-friendly experience for all, we have implemented the following features and practices:
Used the Accessibility Wizard to identify and fix potential accessibility issues
Ensured proper content order across all site pages for logical and intuitive navigation
Added descriptive alternative text (alt tags) to essential images for screen reader interpretation
Reduced or eliminated the use of excessive motion or animations to accommodate users with motion sensitivity
Set the language of the website for better screen reader functionality
Defined clear heading structures on every page to improve readability and flow
Used color combinations that meet the recommended color contrast ratios for readability
Ensured that all videos, audio content, PDFs, and downloadable files are as accessible as possible or include alternative content formats
Enabled full support for keyboard navigation, voice command software, and screen readers
We test our website regularly using both automated tools and manual audits, and we work continuously to resolve any issues that might affect accessibility.
Third-Party Content: Declaration of Partial Compliance
Some content on our website may rely on third-party services, tools, or widgets that we do not control (such as embedded social media feeds, third-party payment gateways, or partner content). While we do our best to ensure these features are accessible, we cannot guarantee full compliance on pages containing such content.
Declaration of Partial Compliance:
The accessibility of certain pages on this site depends on content provided by third parties, such as PayPal, Afterpay, and Zip Pay. The following pages are affected by this partial compliance:
We declare partial compliance with WCAG 2.1 AA for these pages due to the limitations of external content providers.
Physical Location Accessibility
Jasmine Serenity Co. is a fully online-based boutique with no physical storefront. All products are shipped from our secure distribution warehouse and we do not offer in-person shopping, pickup, or drop-off returns.
However, if we host pop-ups, vending events, or in-person consultations in the future, we will provide detailed accessibility information for those locations. We will always ensure ADA-compliant access, such as:
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Wheelchair-accessible entry points
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Accessible restrooms
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Clearly marked accessible parking spaces
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Availability of staff to assist on-site when needed
Updates will be reflected on our site in advance of any physical events.
We're Here to Help
If you experience any issues while using our website or if you have questions regarding accessibility, we encourage you to contact us so we can support you in any way possible.
Email: biz.jasmineserenityco@gmail.com Phone: (919) 522-0240
Our team is happy to assist you and will do everything possible to ensure your browsing and shopping experience is supportive, inclusive, and enjoyable.
Accessibility Tools
Our Commitment to Continuous Improvement
At Jasmine Serenity Co., we view accessibility as an ongoing journey rather than a destination. We are committed to:
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Regularly reviewing and updating our website to improve accessibility
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Training our team on accessibility best practices
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Staying informed about new accessibility standards and technologies
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Listening to feedback from users with disabilities to make continuous improvements
We appreciate your patience and welcome your feedback as we work to make our digital experience accessible to everyone.